26 Sep The Benefits of Rebranding
“When rebranding, make a strong statement and then stand behind it, even if it seems to be bold or unpopular at the time. Your unwavering commitment and dedication is what people will remember, and suddenly, the bold, fresh step you took becomes the norm. Just look at smoking on airplanes and in restaurants to see an example of this philosophy in action.” -Neil Patel, (quotes throughout), neilpatel.com/blog/rebranding
Rebranding is a beneficial step any business can take to make themselves better. It’s important to stay fresh and relevant in this day and age, and changing up your brand can do that! Not only is it a physical change in things like website and logo design, but also can be a change in the mission and overall goals of the business.
“Rebranding is about more than just slapping up a new logo and calling it a day. It’s about helping your company, and your customers, make the switch gradually and confidently to a company that demonstrates how it aligns with the very same values it presents to its customers every day. It’s about making sure that pride, quality and satisfaction are more than buzzwords. And it’s about honoring your commitment to the new brand without abandoning the old.”
We value our clients, and here at Balloonz and Tunes we are grateful for your love for our balloon designs. We have been moving towards a rebrand to become B&T Events! We wanted to remove the “tunes” from our title and show others that balloons are our focus and events are what we pride ourselves on. We provide designs for small and large events for small and large companies, and want our brand to reflect that.
“It’s never too late to change what people associate with your brand. One culture’s perception of what you stand for may be radically different from another – something that is particularly important for companies that do business on a global scale (which means pretty much any business on the internet!)”
It can be very beneficial to change up your business brand and change what others associate your brand with. We appreciate our awesome clients and future clients and want to make our business brand even better!
Are you excited for B&T Events??? New website coming soon!